CLIENT NEED
Leading up to the Back to School season, Verizon Mobile was looking for online, rich-media units to promote their latest devices, apps, and interactions.
SOLUTION
Using Verizon-approved visuals and assets, three designs were created targeting high school and college students. Each section of the units were designed to provide a level of user interaction, because we all know millennials love to be engaged.
MY ROLE
I was the sole creative who selected imagery, designed layout, and wrote copy from brief to execution.
Concept 1: BACK TO SCHOOL
POD 1: Rollover feature to highlight tech devices and apps to get students off the the best start of the school year.
-Link to devices and plans.
POD 2: Live Tweets trending "back to school", events, and special BTS promotions.
POD 3: Videos of time and money-saving tips to make the most of the school year.
Concept 2: TECH TO SCHOOL
POD 1: Rollover feature to highlight tech devices and apps to get students off the the best start of the school year.
-Links to devices and plans on client's site.
-Image gallery of recommended devices and apps.
POD 2: Video featuring innovative an dwearable technology.
POD 3: Recommended devices and plans with rewards program link.
Concept 3: POWER AND EDGE FOR SCHOOL
POD 1: Rollover highlights featured tech devices and apps that get studens off to the best start in and out of the classroom.
-Links to devices and plans on client's site.
-Image gallery below highlight other areas of student-life.
POD 2: Suggested and recommended devices corresponding to abouve module.
POD 3: Video featuring the client's range of products an dthe power they offer to students and parents.
